A Los Angeles Vietnamese restaurant called Red Medicine is calling out customers who no-show on their reservations by calling them out by name on Twitter.

The owner, Noah Ellis had all he could take this past Saturday when he went on a Twitter rant calling out the names of those who reserved a table during rush hour, but never showed.

Either restaurants are forced to overbook and make the guests (that actually showed up) wait, or they do what we do, turn away guests for some prime-time slots because they're booked, and then have empty tables.

Ellis says he plans to continue shaming no-shows, but admits that those who got called out Saturday probably don't even know it - and they probably wouldn't care anyway.