If you spend a decent amount of time on the Web, you’ve probably seen Rick Genest, aka Zombie Boy, known for the intricately detailed tattoos that cover his entire body.

But we bet that even if you’re familiar with Genest, this makeup commercial will still surprise you, if only because it’s pretty cool to see what he looks like without all that crazy ink.

Check out the video and watch Zombie Boy transform. It’s an important lesson on never judging a book by its cover. Or a man for his copious tats.

[via Reddit]