Taco Bell Debuts New Cool Ranch Doritos Loco Taco
Last year when Taco Bell released its Doritos Locos Taco, the world went wild. It became one of the biggest fast food menu debuts ever. Well as of today, Taco Bell has two flavor options for their Doritos Locos taco – nacho cheddar and cool ranch.
While the original debut date was actually set for tomorrow, Taco Bell announced via social media they would be letting fans order the taco a day early. The decision comes after a whirlwind of success with the original Doritos Locos Taco. More than 350 MILLION of these tacos sold worldwide last year, making it the largest menu debut for Taco Bell ever.
“Originally, we had planned to launch the Cool Ranch flavor in the same year as the introduction of Doritos Locos Tacos,” Taco Bell Corp. CEO Greg Creed said in a release. “However, the demand for Nacho Cheese Doritos Locos Tacos was so strong that we worked closely with our partner Frito-Lay to increase our capacity and meet the needs of both Doritos Cool Ranch and Nacho Cheese fans.”
If the success of the original Doritos Locos Taco is any indication, this debut will be a huge success. A tasty one, at that.