The UT Tyler Cowan Center announced its 20th season Thursday and headlining guests such as Jerry Seinfeld and Jay Leno make this milestone season one to remember.

Executive Director Susan Thomae-Morphew told KLTV, "About 31 to 32 percent of our patrons are from outside Smith County. Which is amazing, so we're having a lot to do with economic impact and tourism. As well as putting UT Tyler itself on the map."

Also included in this season will be performances of Broadway classics such as Pippin and 42nd Street, musical guests ARCATTACK, Jim Brickman and Black Violin, Cirque Dreams Holidaze, Bill Blagg's The Science of Magic and Jeff Foxworthy.

The Distinguished Lecture Series includes Dr. Ben Carson and Dr. Charles Krauthammer.

For all the details, go to cowancenter.org or call 903-566-7424.