If you were already a fan of actress/singer Anna Kendrick, your crush is about to grow exponentially.

Newcastle beer will undoubtedly win the award for "Best Super Bowl commercial that didn't run during the Super Bowl," thanks to some brilliant marketing with Kendrick in a commercial that "almost" made the Super Bowl.

Here's how Newcastle put it on the YouTube page:

Go behind the scenes of the Mega Huge Football Ad Newcastle Brown Ale almost made with the mega huge celebrity who almost starred in it.

All we can tell you to do now is just watch. You'll thank me later.

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